strategy, audits
& research
The right strategy, a strong understanding what works for your organization and the optimal positioning relative to your target audience and competitors are powerful foundational element for your business's success.
Strategic Planning
A solid marketing strategy is the backbone of any successful marketing effort. It provides a clear roadmap, guiding your decisions and actions to achieve your goals. We outline your marketing goals, identify your target audiences, articulate your positioning and chart optimal marketing activities.
Comprehensive Marketing Audit
Need a tune up? Comprehensive marketing audits identify strengths, weaknesses, and opportunities within your current marketing efforts. Marketing audits look at what is working, what is not, and help identify where you might have add or eliminate activities to drive greater success.
Research & Analytics
Knowing what drives the behaviors of your target market and how you stack up competitively is a critical component of effective marketing. Research can offer valuable insights into market trends and consumer attitudes, allowing you to make informed decisions that drive growth and engagement.
Brainstorming & Workshops
Using an approach called "Design Thinking" we conduct workshops that allow your team and ours to collaborate and come up with breakthrough ideas that are fresh, actionable and profitable. These sessions are a grate way to involve and tap into the creativity of your whole team.
our process
and pricing
Strategy Workshop
Strategy workshops can be customized to your needs. Our base plan includes:
-
One-hour intake discussion focused on your business objectives
-
Development of the workshop agenda and guide
-
Two-hour collaborative workshop with you and your team
-
Creation of a strategic plan that outlines your marketing goals, target audiences, positioning and go-to-market activities
Base price $500
​​
Brand Audit
​Brand audit pricing depends on the amount of marketing assets included in the review.
Our base plan is priced based on:
-
One-hour intake discussion focused on your marketing efforts
-
Sharing of marketing activities and assets to be evaluated.
-
Website review
-
Analysis of up to six marketing pieces (e.g., brochure, emails, social media posts, emails, etc.).
-
Creation of a marketing audit report
-
One-hour debrief session. (
Longer more in-depth audits are also available and custom priced.
Base price $500
what our clients say
"We are tucked away in a corner so making Threads a destination was critical. With the Vivid Cyan strategy, we finally found the right mix of marketing activities to draw in many more new customers."
Alexa Young, Store Manager, Threads